Team

JUDY HOLM

Founder, ASPIRATIONS

Partner, Blue Marlin Public Relations and Communications

Ms. Holm has extensive experience in many arenas of public relations, marketing, events and social media- ranging from lifestyle (including arts, performing arts, beauty, fashion, wine, food, travel and entertainment) and personal PR for high net worth individuals, to financial services, nonprofit organizations and startups.  Her network and media reach are global. In addition to San Francisco roots, she has worked throughout Europe, NYC, Miami and Los Angeles.

Classically trained in strategy, consulting, public relations and marketing, Judy is versatile in various industries, ranging from financial and beauty companies to wineries and nonprofit organizations. Her creative approach to marketing and public relations translates to improving clients’ corporate image, brand awareness, customer loyalty and exceptional financial results.

With twenty years international and bi-coastal experience, she has contributed to the success of some major brands, including Ferrari, Maserati, L’Oreal, Matrix, Estee Lauder-Bumble and bumble, La Mer, Avon, Sally Hansen, Lynmar Estate Winery, Citibank, Wells Fargo and Charles Schwab & Co. She also has the “California” experience of start-up companies and works pro bono with several nonprofit organizations – Edgewood Center for Children and Families, San Francisco Ballet, San Francisco Zoo.

Ms. Holm received bachelors degrees in Economics and French from U.C. Berkeley, and an MBA from l’Ecole Superieure de Commerce de Paris.

COMMUNICATION AND SOCIAL MEDIA EXPERIENCE

Continuous and extensive research, with lifestyle marketing and social media corporate trends

CORPORATE EXPERIENCE

Create, lead and manage large brands and marketing departments: complete P&L responsibility (brands exceeding $200 million sales/$10 million marketing budgets), innovative PR strategies, ROI-driven events and sponsorships

NONPROFIT EXPERIENCE and PERSONAL PHILANTHROPY

Dedicated to community service and charity: discounts and bro bono support via public relations, marketing, fundraising, board membership, corporate partnerships and events

Arts and Culture: Vice-Chair Arts and Culture Council, Miami Beach Chamber of Commerce; Italian Cultural Institute of San Francisco, San Francisco Ballet Auxiliary, Tahoe International Film Festival, International Museum of Women, Headlands Center for the Arts; MOMA; Fine Arts Museums (FAM); French Historical Society

Conservation: Humane Society, SPCA, San Francisco Zoo Auxiliary Board, Word Wildlife Fund (WWF), Nature Conservancy

Humanitarian and Health Causes: American Red Cross, Edgewood Center for Children and Families, Fritz Institute, Breast Cancer Awareness/Prevention and Emergency Fund, The Associates/ St. Francis Hospital

Temi Adamolekun

 

A law grad who chose a more creative path in life, PR.
Temi’s path has taken her on a journey with Conde Nast, the Marco Pierre White Group, Bryant Park Hotel and a roster of high end lifestyle brands. Inspired by her love of fabulous handbags, she started her accessory brand 5 years ago, Tiger Tem.
Tiger Tem has been featured in Vogue and the Financial Times amongst numerous other publications and is stocked in a select number of retailers internationally.
A chance meeting lead to a weekly fashion spread, which was maintained for 4 years which she turned into her blog www.tigertem.com.
Temi has been growing as a freelance writer and has written for a number of international publications such as Time Out, This Day, The Guardian, Sofisticati, Living Well Magazine, Eluxury as writing copy for fabulous companies.
With her love of all things sparkly, Temi decided to study gemmology at GIA last year. A choice which opened the doors to a positions with the London Jewellery Week team, the British Jewellery Week team and the as part of the event team for the prestigious annual Goldsmiths Fair.

Paola Balli

 

After obtaining a degree in Public Relations in Milan, Paola worked at Porsche for ten years in marketing and communications. During her tenure with Porsche, she acquired an extensive knowledge of the luxury market, and of high net worth individuals. She was responsible for planning events, managing budgets and creating partnerships.  Throughout this period, she had continuous communication and involvement with major Italian and international brands, as well as high profile customers.

With strong communications and customer relationship skills, she has built a broad network.

Ms. Balli strongly believes in networking and connecting people from different fields. Focusing on these values, she is now committed to new projects in the world of art and culture.


Federica Grazia Bartolini

Federica is the founder, editor, designer of BestMilano.net, a private community of people from Milan (Italy)
The website counted more than 200 active members in 2008, and during the following years it has been source of inspiration for many events called “BestMilano.net Parties”.
Thanks to her creativity Federica got in touch with the most important PR from Milan, who seeked her cooperation to invent and manage Club parties in the most fashionable locations of Milan.
Federica believes in the strenght and potentialities of the internet, and loves to experiment with it, that’s why in her PR and advertising work she has always successfully included the use of social networking websites and the internet in general.
Addicted to marketing, web-marketing and business issues, after a year of engineering studies, Federica realized that her way was that of business and marketing so, finally, she graduated in business management at Università Cattolica del Sacro Cuore of Milan.
Curious and willing to learn from every experience she has cooperated as a promoter, model, and interpreter in the most remarkable exhibitions and events in Milan. Passion for travelling, art, fashion and beauty complete her profile.

Gaelle M. Gouraige

Originally from Miami, Florida, Gaelle is currently an international MBA student in Milan, Italy concentrating in Design & Luxury Management. Having previously worked in the Marketing and Public Relations department at MIAMI Magazine (a regional publication produced by Modern Luxury), she has had professional experience working in the realm of luxury lifestyle. Her primary interests and focuses include fashion and brand management. She has had experience managing website content and event planning.
Gaelle has worked with Miami based hotels and restaurants such as the W Hotel, the Besty Hotel, Segafredo in Brickell, the Gansevoort, and the Epic. She has also worked on events for Art Basel, Super Bowl XLIV, as well as fashion shows featuring the designs of Betsy Johnson and Eli Tahari.
In university, Gaelle acted as chief head of PR/Marketing for a numerous amount of theatrical productions, such as West Side Story, Closer, Death of an Anarchist. She was also executive producer for many shows as well—i.e Titus Andronicus, Julius Caesar, A Midsummer Night’s Dream, etc. Using these positions to enact hands on educational to public relations and marketing, Gaelle was able to bring her team (the production crew) together to find new and innovative marketing tools that led to sold out performances. She was also president of the Underground Shakespeare Club.
Internationally minded, Gaelle has lived not only in the United States, but also in Spain and presently in Italy. She splits her time between Milan, Miami, and Paris and is of French and Haitian descent. She speaks French, English, and Spanish fluently and is moderate in both German and Italian.
Gaelle Gouraige holds a Bachelor’s Degree from the College of Arts & Sciences at the University of Pennsylvania in Political Science with a minor in History. She is currently an MBA candidate at MIP Politecnico di Milano with an expected graduation date of June 2011.

Ilaria Locatelli

Mrs. Locatelli has a good experience in public relations, exibitions and event’s organization (including arts and fashion) even she is only 23 years old.
Mrs. Locatelli recently received bachelor’s degrees in Italian Literature and Filology from Università Cattolica del Sacro Cuore, Milan. During her undergraduated period she studied Arts an Fashion which are the most important “fil rouge” in her career.
In the arena of Art she worked as personal assistant in one of the most important Free Art Gallery in Milan, Spazio Taccori. She wrote press releases, reviews, newsletter, she is the responsible for the relationship between gallery and artists and for Website and updates.
She collaborated as intern in AREF -Association Emilio Rizzi and GioBatta Ferrari-, an Artistical and Cultural Association in Brescia, which offers some different artistical services like the organization of exibition, events, meeting, and writing artists catalogue.
She was responsible for sales and customer relationships for Chiara Spagnoli, a talented young artist who works beetween Milan and Rome.
In the arena of Fashion Mrs. Locatelli collaborated in organizing Guest Lists for man and woman fashion shows Milano and Events at Blumarine, Blugirl, Prada, Giorgio Armani, Salvatore Ferragamo, Emilio Pucci, Louis Vuitton. Thanks her great adaptability to multi-cultural environments, different situations and roles, she actually works also in close collaboration with some important Clubs in Milan throught the organization and promotion of public charity events, private parties and theme parties.

Maria Sofia Negri

Maria Sofia Negri graduated with a Bachelor’s Degree in Foreign Languages and Literature (focused on English and Spanish) from Università Cattolica del Sacro Cuore, Milan. She has since gained an impressive employment history of more than five years experience within the fields of communications, public relations, event management and press.
She started working for several PR agencies in Milan conducting various different roles including promotion and advertisement assistant, event manager, press office executive, web sites coordinator, studio manager and personal assistant.
Her latest example of professional experience was that of Migliore+Servetto Associated Architects – an international architecture firm and was primarily focused on exhibition design, architecture and communication.
Within Migliore+Servetto she was responsible for communication and media relations, working for some of the most renowned international brands in fashion, design, publishing and manufacturing, as well as for museums and institutions. Examples of the companies she has worked with include: Bticino Group, Technogym, FIAT, The New York Times Style Magazine, Max Mara, Wallpaper* Magazine UK, Tod’s, Foscarini, Fryderyk Chopin Museum in Warsaw and Bulgari Hotel.

Kirsten Owens

Kirsten is the founder and editor of TravelingFashionista.com , a blog dedicated to travel-infused fashion. As such, Kirsten demonstrates a wealth of knowledge about the lifestyle industry. Showcasing current trends and providing product reviews and recommendations, Kirsten collaborates with high-quality brands such as J Brand, Anlo, Palladium, Schick, L’Bel, Harper/Collins, Red Engine Jeans, Luxe City Guides, and Tsubo, among others. She also provides in depth travel reviews for both large resorts and hotel properties as well as smaller boutique hotels and inns. Her freelance writing has been featured in a variety of other fashion, beauty, and travel websites
Kirsten possesses a strong technical background and aside from her own website, has been hired to design and update numerous websites for other companies across a variety of industries. Her creative abilities in concert with her analytical skills are assets in her design and creation of marketing materials and media kits, in addition to other forms of written collateral.
Kirsten also has extensive experience with event planning, and has coordinated events for both large and small scale audiences. A natural leader, she is adept at project management, utilizing her detail-oriented nature and organizational skills.
Aside from her love of fashion and travel, Kirsten has a passion for communication and public relations. Known for being genuine and articulate, she has effectively established and maintained relationships across a wide variety of media and industry contacts. She often serves as the main source of contact and is an effective liaison between the press, community, and companies she supports.
Kirsten believes all companies should establish a strong social media presence, and currently offers strategies, support and guidance for companies looking to include social media in their marketing efforts. She works with companies experiencing growth and/or want to improve their networking, branding and outreach.
Giving back to her own community, Kirsten served as the Internet Chair for the American Cancer Society’s Relay for Life event in San Francisco this year. Collectively their team raised over $72,000 in the fight against cancer.
Kirsten holds a Bachelor of Science Degree in Industrial Psychology, allowing her to bring a thorough understanding of communications and business operations, enhancing all projects she is a part of.

 

 

Lily Okorokwo (Venice  Italy/Nigeria )

 

 

I am currently studying business administration in Venice, with plans to transfer to London, with an immense interest in the creative and business industries, specifically the arts and fashion design. These interests were first nurtured when I came to Venice to study Italian.  Subsequently, I was influenced by working as an art exhibition manager for “Venice in Venice”, a retrospective curated by Tim Nye and Jacqueline Miro on California artists’ works of 1960s and 1970s during the 54th Venice Art Biennale 2011.  I am also honing my interest in art and fashion with my work as an international trend hunter for a London-based marketing and strategy agency, The Lounge Group.

My passion for the creativity has led me to launch my own website- Glowingcolours.com, a platform  aimed at offering  a unique perspective of creativity-related subjects, and creating a greater interest in up and coming artists in the art  circuit. I also contribute with articles on fashion style and art subject for a Nigerian  based magazine, Ebiz magazine, where I deploy news on ongoing events focused on promoting African culture and on artists that are impacting positively all over the world.

Networking and communication are highly important to me and to the sector in which I aspire to develop in the future.  Thanks to my knowledge of English, Italian, Spanish, German and my Nigerian language Igbo, I’m able to  communicate with different people from many different parts of the world and obviously engage myself in productive conversations. I also practice my promotion and management skills by running my own website diligently and assisting my mother’s NGO, New Image, by promoting it. Most of all, I am dedicated to my education, passions(marketing, fashion, design, travel and art) and whatever that can contribute to my growth and progress professionally.

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Ms. Aja Feingold continues to expand her creative mind while demonstrating her leadership, customer relation, and business skills. She has an extensive experience in planning, selling, and executing ideas and offers with a unique edge in marketing management and engaging in public settings. She is a recent graduate of a Master in Fashion Promotion from Istituto Marangoni. Here, her verbal and written communication skills, along with her passion for fashion and culture have flourished.  Through digital manipulation, marketing, and production, she became proficient in Adobe Photoshop, Illustrator, and InDesign. During her employment with a high-end multi-brand boutique (Stacy Gemma), event and marketing firm (Motor Marketing), not for profit organization (Rhode Island Coalition for the Homeless), and a designer’s apprentice (Bird Design); she has managed operations and learned the importance of being detail oriented, while maintaining organization in a fast paced environment. She has also gained experience interacting confidently with a wide variety of personalities from artists to buyers to audiences. Constantly thinking outside the box, yet remaining determined and focused, she engages with others; achieving her goals professionally and creatively. She is a committed and diligent worker, with a well-rounded knowledge and perspective.

STACY GEMMA (High-End Boutique)

  • Dates (from – to): October 2008 to Present
    • Contributing writer and Public Relations contact for the Brand Image and Website
    • Maintained excellent customer relationships through service, loyalty, and friendship
    • Increased sales by viral marketing, promotional/ integrated campaigns, events
    • Orchestrated an 11 model based prom 2009 fashion show with a cross marketed and integrated campaign
    • Visual merchandiser
    • Creative director for window display

MOTOR MARKETING (Marketing Agency)

  • Dates (from – to): June 2008 to Present
    • Obtain Sponsorships for upcoming music events
    • Communicate to all media vehicles about upcoming events through media advisories and public service announcements
    • Coordinate and facilitate all business meetings
    • Communicate with broadcast vehicles concerning viral outlets
    • Executed guerilla marketing tactics focusing on specific events

RHODE ISLAND COALITION FOR THE HOMELESS

  • Dates (from – to): March 2008 to May 2008
    • Generated multiple press releases for all Rhode Island Journals
    • Communicated to all media vehicles about upcoming events through media advisories and public service announcements
    • Created and organized databases regarding: housing, families, and individuals
    • Communicated with broadcast vehicles concerning talk shows and viral outlets
    • Executed guerilla marketing tactics focusing on specific events
    • Developed Canvassing letters to promote the issues of homelessness

BIRD DESIGN (Custom Design Boutique)

  • Dates (from – to): June 2005 to August 2007
    • Facilitated photo-shoots: dressing 10 models & styling them to be photographed on a time-based schedule
    • Generated awareness of fashion shows through multiple press releases, press kits, and communication campaigns
    • Satisfied customer needs by providing high-class services such as: personal fittings and tailoring
    • Interacted with two vendors for an annual summer fashion show
    • Created press releases for an annual summer fashion show to Paper Magazine, TriCity News, and MAR Magazine
    • Assisted fashion designer: scheduling appointments & tending to models
    • Organized & promoted annual fashion show with music & models on a timely basis
    • Performed weekly inventory
    • Marketed Bird Design through sales promotions to local venders for future partnerships and/or sponsorships
    • Created a database of customers to market through direct mail and e-mail blurbs